World Changing Ideas - Softcover

Welcome to a world where the blind can see with their ears. Where spinach generates electricity. Where a single mud wall becomes a reference library. And where robots have feelings. It is a world made possible by the amazing scientific, linguistic, artistic, and technological ideas in this book—41 innovations that have either won or been shortlisted for the Saatchi & Saatchi Award for World Changing Ideas. This award was set up as a means of acknowledging brilliant thinking, to bring it to the attention of the world, and to reward the most outstanding innovation. Investigating how the innovations work and the way they have the potential to change the world, this is an inspirational guide for all those who appreciate ingenuity and imagination.

Richard Myers and Bob Isherwood are the inventors of the Saatchi & Saatchi Award.