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Trying to give your blog extra visual impact? Need a new look for a personal, business, or community project? With this beginner's guide to graphic design, you'll be able to do this and much more!
There have never been more opportunities to promote yourself online or in print, but to succeed, you need to master the art of visual communication--combining type, image, and color into an appealing, accessible message. Graphic Design for Everyone shows you how to define your brand and your message then takes you through the basic principles of design. Find out how to create a brand plan, discover how a typeface sets the mood, and learn how to use color theory for maximum impact. Gain inspiration from real-life examples and exercises that help you focus on the right solutions for you.
Once you've learned the basics, turn to the ten step-by-step projects to help you create your own stunning designs--from business stationery to a sales brochure and online store. There's also plenty of practical advice on publishing online, dealing with printers, commissioning professionals, and more. Whether you're a design newcomer or keen to build on what you know, Graphic Design for Everyone is the only resource you'll ever need.
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There have never been more opportunities to promote yourself online or in print, but to succeed, you need to master the art of visual communication--combining type, image, and color into an appealing, accessible message. Graphic Design for Everyone shows you how to define your brand and your message then takes you through the basic principles of design. Find out how to create a brand plan, discover how a typeface sets the mood, and learn how to use color theory for maximum impact. Gain inspiration from real-life examples and exercises that help you focus on the right solutions for you.
Once you've learned the basics, turn to the ten step-by-step projects to help you create your own stunning designs--from business stationery to a sales brochure and online store. There's also plenty of practical advice on publishing online, dealing with printers, commissioning professionals, and more. Whether you're a design newcomer or keen to build on what you know, Graphic Design for Everyone is the only resource you'll ever need.
Cath Caldwell (consultant) is Senior Lecturer in Graphic Design at Central Saint Martins, the world-leading center for art and design education. She is a former Design Director at ELLE UK and has also worked for the Guardian, BBC Worldwide, and Condé Nast in New York. She is the author of two books on graphic design and a cofounder of the Editorial Designers Organization.
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- VerlagDK
- Erscheinungsdatum2019
- ISBN 10 146548180X
- ISBN 13 9781465481801
- EinbandTapa dura
- Anzahl der Seiten224
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Graphic Design For Everyone: Understand the Building Blocks so You can Do It Yourself by Caldwell, Cath [Hardcover ]
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Buchbeschreibung Hardcover. Zustand: New. Illustrated. Transform your ideas into powerful visuals--to connect with your audience, define your brand, and take your project to the next level.This highly practical design book takes you through the building blocks of design--type, photography, illustration, color--and shows you how to combine these tools to create visuals that inform, influence, and enthral.Grasp the key principles through in-depth how-to articles, hands-on workshops, and inspirational galleries of great design. Find out how to create a brand plan, discover how a typeface sets the mood, and learn how to organize different elements of a layout to boost the impact and meaning of your message.Then apply your skills to do it yourself, with ten step-by-step projects to help you create your own stunning designs--including business stationery, invitations, sales brochure, website, online newsletter and e-shop. There's also plenty of practical advice on publishing online, dealing with printers, commissioning professionals, finding free design tools, and much more.If you're ready to use powerful design to take your pet project or burgeoning business to the next level, Graphic Design for Everyone is your one-stop resource to help you become an effective, inspirational visual communicator. Bestandsnummer des Verkäufers DADAX146548180X
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Buchbeschreibung Zustand: New. Brand New! Not Overstocks or Low Quality Book Club Editions! Direct From the Publisher! We're not a giant, faceless warehouse organization! We're a small town bookstore that loves books and loves it's customers! Buy from Lakeside Books!. Bestandsnummer des Verkäufers OTF-S-9781465481801
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Graphic Design for Everyone: Understand the Building Blocks So You Can Do It Yourself (Hardback or Cased Book)
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DK Publishing (Dorling Kindersley) 8/6/2019
(2019)
ISBN 10: 146548180X
ISBN 13: 9781465481801
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