We-Think: Mass innovation, not mass production - Softcover

I was gripped. The book's theme is as big and bold as it gets ... Leadbeater's book should be compulsory reading for all who seek to understand the driving force of this century (Management Today)

Likely to be the most controversial book about the internet to be published this year ... I urge you to read it (Andrew Keen The Independent)

a riveting guide to a new world in which a whole series of core assumptions are being overturned by innovations on the web (Mathew D’Ancona The Spectator)

Expertly fusing philosophy and observation, Leadbeater depicts a world enriched by the creative and innovative possibilities of the internet and a more open, egalitarian and democratic society. (Rory Tevlin Irish Times)

Society is no longer based on mass consumption but on mass participation. New forms of collaboration - such as Wikipedia and YouTube - are paving the way for an age in which people want to be players, rather than mere spectators, in the production process. In the 1980s, Charles Leadbeater's prescient book, In Search of Work, anticipated the growth of flexible employment. Now We-think explains how the rise of mass collaboration will affect us and the world in which we live.